The FBR Open has long been one of the most successful golfing events. Over the years, the event has become a community happening, commonly referred to as ‘The Greatest Show on Grass’, and along the way has raised close to $46 million for Arizona charities. Established in 1932, the event hands out a purse of $6,000,000 and is generally played in the month of January. Annually sporting the largest crowds on the PGA Tour, the FBR Open has gained legendary status for being unlike any other golf tournament.
The FBR Open is a nationally televised golf tournament, a part of the PGA Tour, held at the Tournament Players Club of Scottsdale, Arizona around the last weekend in January. The tournament was originally the Arizona Open, but was known for most of its history as the Phoenix Open until the investment bank, Friedman Billings Ramsey (FRB), became the title sponsor in October 2003.
The FBR Open began in 1932 as the Phoenix Open, but was discontinued after the 1935 tournament. The rebirth of the Phoenix Open came in 1939 when the vision of a dedicated golfer, Bob Goldwater, Sr. convinced fellow Thunderbirds (a prominent civic organization in Phoenix) into running the event. The event was played at Phoenix Country Club in Phoenix, Arizona, both in its earlier incarnations and after Goldwater resuscitated it. In 1987, the tournament was moved to its current home, the TPC of Scottsdale’s Stadium Course.
The 4-day attendance of the tournament is usually around 500,000. The most popular hole for spectators to watch is the 16th hole due to the ‘Amphitheatre’ atmosphere of the hole, created by the stands erected every year before the tournament. The hole could be described as ‘one big party’, with many students from the nearby Arizona State University witnessing the play. The most popular golfer at FBR is unquestionably Phil Mickelson, an Arizona State alum. In addition to the golf, there is a concert held in the Scottsdale area called the Birds Nest, in which music artists like Huey Lewis and the News play.
The FBR Open is the opportunity to see the best golfers in this nationally televised event that gives the City of Scottsdale more name recognition across the U.S.
This is the best attended golf tournament of every calendar year and in 2006 the FBR Open set a PGA Tour single day attendance record with over 168,000 fans in attendance on Saturday, Feb. 4, as well as a tournament week attendance record of 536,367 fans.
Past FBR Open winners
2007 - Aaron Baddeley
2006 - J.B. Holmes
2005 - Phil Mickelson
2004 - Jonathan Kaye
2008 FBR Open
The 2008 edition will mark the 73rd playing of the event and the fifth as the FBR Open, making it one of the five oldest events on the PGA TOUR. Commencing on January 28, it will end on February 3. The location, as always, will be the TPC of Scottsdale in Scottsdale, Arizona.
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